In a 2008 Micro Business survey by Flying Solo, 44% of participants said the biggest challenge they faced was finding enough clients/customers. Wouldn’t it be good if that was made a little easier and less expensive? Business people need marketing that gets results, not more empty advertising promises.
Great, I was now the only person on the planet with a ‘to do list’ tattooed on my shoulder! Well at least it sort of made sense. My brother’s name is Mark so I thought I could make up some little story about how my brother and I had matching tattoos to remind us to keep in contact with each other.
Plus, you never run out of inventory! Think about what this means. If you owned an offline business (well really, this can be applied to online business also), you have to keep buying product and inventory from a wholesaler or supplier. This can be a tedious process and you may have to hire someone just to do this part of the marketing for you.
duskin terteling is anything on the web that an entity has placed to either gain exposure or request some sort of call to action. To gain exposure is simple. The more people see your name the better. Sort of like placing an ad on a billboard as humans drive by. But call to action? Yes. When someone places an item on the web requesting you to click it, watch it, cuddle it, they want you(yes, you!) to do so for the benefit of an extra sale or two. Click the ad, enter sweepstakes, receive spam to your email. Lovely.
Many advertising salespeople out there are getting desperate… because things are changing. Businesses of all sizes are taking some budget away from traditional print, radio, and TV, and focussing more online, with the aim of creating ‘touch-points’ with customers. Meaning, the organisation is visible and even interacts with the customer where they are having fun, sharing and communicating – like in a virtual community or social network.
These have a habit of running away with you if you don’t have a firm hold on them. Make sure you keep a careful watch on your pennies and don’t be seduced into adding unnecessary extras to your project.
Then you can add the email to your safe senders list. This make sure that you receive exactly what you want. The benefits of this are huge. Most online marketers give away huge value in the information they send. The trade off is they ask our permission to recommend products or services to us in return.